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For ERP, MES and CRM Integrators

WebRozum Original offers ERP/MES integrators a partnership in digital product identification, serial marking, web passports, traceability, authenticity verification, warranty accounting and integration with production, warehouse and business accounting systems.

For ERP, MES, BAS and CRM integrators, this is an opportunity to expand their projects with an external digital layer that connects the enterprise accounting system with each product unit, batch, package, logistics event, service request or interaction with the end customer.

Why this is important for ERP/MES integrators

ERP, MES, BAS and CRM systems usually solve the internal accounting tasks of an enterprise: production, batches, warehouse, orders, shipments, quality, service and customer relationships. However, in many projects there is a need to go beyond internal accounting and connect enterprise data with physical products, packaging, distribution, the market and the buyer.

For this purpose, each product unit, batch, returnable container or logistics package needs a unique identifier: a QR code, Data Matrix code, serial number, NFC tag or RFID tag. Such an identifier should not simply be printed on a label. It must be connected to a digital system, a product web passport, lifecycle events and the customer’s accounting data.

WebRozum Original allows ERP/MES integrators to add a ready-to-use module for digital identification, web passports, authenticity verification, traceability and external market interaction to their projects.

What an ERP/MES integrator can offer

  • implementation and support of ERP, MES, BAS, CRM and other business accounting systems;
  • configuration of production, warehouse, batch and serial accounting;
  • description of business processes for production, quality, logistics and service;
  • integration of accounting systems with equipment, scanners, printers and mobile data terminals;
  • development of data exchange between production, warehouse and management systems;
  • building traceability circuits within the enterprise;
  • preparation of technical requirements and project documentation;
  • user training and customer support after implementation.

What WebRozum Original provides

  • generation of unique QR, Data Matrix and NFC/RFID identifiers;
  • formation of a protected code pool for printing, application or transfer to the production system;
  • creation of individual web passports for products, batches, packages or logistics units;
  • product authenticity verification on the manufacturer’s or trademark owner’s website;
  • linking the code with production, warehouse, warranty and service data;
  • registration of product lifecycle events: release, quality control, packaging, shipment, movement, sale and service;
  • analytics of scans, requests, verification geography and customer activity;
  • distribution control and detection of suspicious verifications;
  • QR promotion, loyalty program, warranty and service accounting scenarios;
  • API integration with ERP, MES, BAS, CRM, WMS and other customer systems.

Joint solutions for customers

  • Serial product marking — generation and accounting of unique codes for each product unit, batch or package.
  • Integration of web passports with ERP/MES — linking an individual product page with production, quality, batch and shipment data.
  • Traceability from production to the buyer — recording product lifecycle events and controlling product movement.
  • Product authenticity verification — a buyer, distributor or service specialist verifies the product on the manufacturer’s or trademark owner’s website.
  • Warranty and service accounting — registration of products, warranty requests, service events and operating history.
  • Distribution and grey market control — analysis of scan geography and detection of mismatches between planned and actual sales territories.
  • Integration with production equipment — linking codes with printers, scanners, mobile data terminals, control posts, RFID gates and marking lines.
  • QR promotions and loyalty programs — connecting marketing scenarios with accounting data, batches, sales regions and CRM.

Benefits for ERP/MES integrators

  • expansion of existing project functionality without developing a platform from scratch;
  • an additional module for serial marking, web passports and external traceability;
  • the ability to offer customers not only internal accounting, but also a digital connection with the market and the buyer;
  • strengthening projects in production accounting, quality, warehouse, logistics, warranty and service;
  • joint preparation of technical solutions and commercial proposals;
  • technical and technological support from WebRozum Original;
  • referral, dealer, integration or project-based cooperation terms.

How the partnership model works

The ERP/MES integrator provides its part of the solution: customer process analysis, implementation of the accounting system, configuration of production, warehouse, batch, serial, warranty or service accounting, equipment integration and user support.

WebRozum Original provides the digital identification and external interaction layer: code generation, web passports, authenticity verification, analytics, QR/NFC/RFID scenarios, API and integration with the customer’s accounting systems.

As a result, the customer receives a comprehensive solution in which the ERP/MES system manages the enterprise’s internal processes, while WebRozum Original connects these processes with each product unit, packaging, distribution, service and the end customer.

When WebRozum Original is especially useful in ERP/MES projects

  • when each product unit needs to be marked with a unique code;
  • when traceability of a batch, shift, line or production area is required;
  • when the customer wants to connect a QR code on packaging with the accounting system;
  • when product authenticity control and anti-counterfeiting protection are required;
  • when warranty registration by QR code or NFC tag is needed;
  • when it is necessary to analyze sales and scan geography;
  • when the project includes RFID, mobile data terminals, scanners, label printers or control posts;
  • when it is important to connect production, logistics, marketing, service and CRM into a single digital chain.

How to start cooperation

To start cooperation, simply describe your company profile, the types of systems you implement, customer industries and possible tasks: serial marking, QR codes, Data Matrix, product web passports, traceability, warranty, service, RFID, equipment integration, quality control or customer interaction.

We will help define the cooperation format, prepare an example of a joint proposal and agree on the architecture for integrating WebRozum Original with the customer’s accounting and production systems.

WebRozum Original helps ERP/MES integrators turn enterprise accounting data into a digital layer for identification, traceability, brand protection, warranty, service and direct interaction with the buyer.

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